The Last Hundred Days of WW1

Jeanette Elliott, Collections Relocation Coordinator

Ninety seven years ago today The London Advertiser reported on the success of the Allies final counter-offensive of World War One, which ultimately led to the defeat of the German Army. Known as the “Hundred Days Campaign”, it began on August 8, 1918 with the Battle of Amiens and ended with the Armistice being signed on November 11th. Field Marshall Sir Douglas Haig, Commander in Chief of the Imperial Forces, based his campaign on the use of “shock troops” to break the German defences, and the Canadian Corps played a major role. As reported by the Advertiser, Haig paid a visit to the Canadian front lines - “He complimented Sir Arthur Currie, not only on the achievement of the corps, but also on the wonderful spirit animating his men, battle weary after three days of savage fighting, yet whose only desire was to be let loose again on the Boche.”

The London Advertiser 1918 Newspaper Clipping

In contrast, the second page of the Advertiser displayed advertisements for local businesses and attractions, including the grand opening of the Annis Candy Shop at 398 Richmond Street. An ad for “Vacation Days at Port Stanley” reports where to purchase remedies for sunburn and promotes the Irish Benevolent Society’s Annual Picnic. How far removed those on the home front must have felt from their fathers, brothers, sons and daughters fighting overseas for King and Empire.

The London Advertiser, Newspaper Clipping